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Shinhoo Successfully Convenes the Fifth Reform Assembly

Aug 14, 2024

On 8 August 2024, the 5th Shinhoo Reform Conference was successfully held in a warm and exciting atmosphere. With the theme of "All Things in Order, Moving Towards the New", the conference brought together more than 200 group leaders and employee representatives to witness the direction of Shinhoo's development in the face of continuous change in the future.

 Shinhoo Successfully Convenes the Fifth Reform Assembly

In the opening speech, Deputy General Manager Huang Ya Fang reviewed the achievements of Shinhoo in recent years and looked forward to the future path of reform. She emphasized the importance of innovation, collaboration and commitment, calling for innovation at the company level, inter-departmental collaboration and individual commitment to help Shinhoo continue to scale new heights.

Afterwards, relevant personnel from each section made a thematic report. General Manager Han Zongmei spoke, emphasizing the importance of the company's move towards sustainable development and elaborating on the business policies of sales change, product leadership, efficiency breakthrough and platform empowerment.

Yang Ji, Director of R&D Centre, introduced in detail the family and series system of pump products, as well as the innovations in design, drive, simulation, motor and test of the standardized process.

Cheng Rui, Director of Foreign Trade Department 2, deeply analyzed the challenges and opportunities faced by Shinhoo, and put forward the strategy of "Brand Going Overseas" of localized operation + global step-by-step layout.

Shinhoo Successfully Convenes the Fifth Reform Assembly

Qi Yunpeng, Director of Quality Assurance Department, put forward a three-year plan for quality construction, emphasizing the importance of changing from post-disposal to preventive control and from quality inspection to quality management.

 Shinhoo Successfully Convenes the Fifth Reform Assembly

Lv Yanlong, Vice Minister of the Self-made Parts Project Department, said that the three major self-made parts workshops should be intelligent and advanced to build digital and intelligent workshops and become the industry benchmark.

Li Jun, Director of Finance Department, explained the road of industry and finance integration of Shinhoo, and put forward the goal of realizing the informatization of financial data and establishing a cost management system based on the value chain.

Yu Lu, head of Marketing Management Section, explained the course and direction of Shinhoo brand development through multiple perspectives, and emphasized the brand development idea of "orderly development of the brand, and moving towards the new in the future".

The reports of each department demonstrated in-depth thinking and concrete planning, and also reflected the high degree of synergy and co-operation among the team, laying a solid foundation for the company's future reform practice.

During the lunch break, Deputy General Manager Huang Yafang answered the questions of the staff on the spot and announced the implementation of a number of welfare adjustments, fully reflecting the company's people-oriented management philosophy.

 Shinhoo Successfully Convenes the Fifth Reform Assembly

Chairman Han Yuanping summarized the meeting by stressing the importance of self-drive, commitment and efficiency, and called on every Shinhoo person to develop professionalism and quality in their own positions, contribute to the company's reform and build the world-renowned "Shinhoo" brand.

 Shinhoo Successfully Convenes the Fifth Reform Assembly

Finally, all the leadership took the oath together, saying that they would lead the team to rise to the challenge, forge ahead and create a more brilliant tomorrow together!

 

Latest News
Shinhoo Europe S.R.L. Successfully Holds Its First Strategic Seminar in Venice

Shinhoo Europe S.R.L. Successfully Holds Its First Strategic Seminar in Venice

Venice, Italy — 12 November 2025 Shinhoo Europe S.R.L. hosted its first official strategic seminar in Venice, marking a significant step in the company’s long-term development within the European HVAC and water circulation market. The event brought together regional distributors, OEM partners, and industry representatives to discuss future collaboration opportunities and Shinhoo’s expanding role in Europe.   Focusing on Medium- and Long-Term Strategy During the seminar, Shinhoo Europe outlined its medium- and long-term strategic roadmap, emphasizing its commitment to technological innovation, high-efficiency circulation pump solutions, and enhanced service capabilities for the European market. Shinhoo Europe reaffirmed its mission to deliver reliable, efficient, and compliant circulation pump solutions tailored to the diverse needs of heating, cooling, and hot water applications.   Exploring New Opportunities in Water Circulation Solutions The seminar featured in-depth discussions on upcoming opportunities in the circulation pump sector. Topics included the growing demand for high-efficiency solutions in: Heat pumps Condensing and biomass boilers Fast-installation pump modules Residential and commercial water circulation systems With Europe’s accelerated shift toward low-carbon and renewable energy technologies, Shinhoo highlighted its commitment to supporting customers with advanced, energy-saving pump solutions that meet evolving regional requirements. Announcement of Upcoming Promotional Programs Shinhoo Europe also introduced several special promotional programs to be launched in the coming year: Exclusive product offers Technical and after-sales training Co-marketing collaboration Early access to new product developments The programs underscore Shinhoo’s proactive approach to strengthening its partner ecosystem in Europe.   Inviting Global Partners to Join Shinhoo’s Growth A key message of the seminar was Shinhoo’s commitment to building long-term cooperation with global partners. Shinhoo Europe S.R.L. extended an open invitation to industry stakeholders worldwide: “We welcome global partners to join us and grow together.” Shinhoo emphasized that collaborative innovation and shared development will continue to drive its expansion in international markets.   A Milestone for Shinhoo Europe The successful event in Venice represents an important milestone in Shinhoo Europe’s growth journey. The company will continue to engage with partners through future seminars, exhibitions, and market activities, strengthening communication and accelerating product innovation that meets Europe’s high standards for performance, safety, and energy efficiency.

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