Shinhoo Shines at the Canton Fair with its Innovative Strengths
Oct 21, 2024On October 15, 2024, the 136th Canton Fair, known as the world's premier international trade event, opened in Guangzhou. As a historical event lasting for more than 60 years, Canton Fair attracts buyers and exhibitors from all over the world with its open and inclusive concept. In this exhibition, Shinhoo displayed intelligent circulation pumps that attracted the attention of buyers.

A series of high-tech circulation pumps, including high efficiency circulation pumps, heat pumps circulation pumps and domestic hot water pumps, were displayed at the booth of Shinhoo. Relying on the company's research team of more than 100 people and certification laboratory, these products have passed a number of certifications and tests, from CCC, GS to UL, CE and other authoritative certification, outstanding quality, and sold well in nearly 100 countries and regions around the world.

Shinhoo's booth attracted many potential partners from home and abroad and was well received by customers. The company's staff provided customers with the best water pump solutions with professional and meticulous service attitude, and introduced the product performance and after-sales service in depth, which won the customers' appreciation and prompted them to express their intention to cooperate with Shinhoo.

During the exhibition, Mr. Wang Shouwen, Deputy Director of Canton Fair Leadership Committee, Representative for International Trade Negotiations and Vice Minister of the Ministry of Commerce, visited Shinhoo's booth for investigation and highly praised Shinhoo's innovation ability and market competitiveness in the field of water pumps. He also inquired about the main difficulties encountered by the company in import and export trade with concern, and expressed that he would actively coordinate with relevant departments to support Shinhoo to expand the international market.

In response to this high praise and support, Bianca, Director of Foreign Trade Department of Shinhoo, said that the company will continue to adhere to the enterprise spirit of “truthfulness and pragmatism, the pursuit of excellence”, to improve the quality of products and services, and to continue to expand domestic and international markets. Shinhoo will actively adhere to strengthen communication and cooperation with the international market, and contribute to the sustainable and healthy development of the water pump industry.
Canton Fair is a stage to show the transformation of China's manufacturing to intelligent manufacturing. Shinhoo, as a leading enterprise in the domestic circulation pump industry, has been widely recognized for its innovative strength shown in the exhibition. In the future, Shinhoo will continue to shine and provide customers with better and more efficient products and services, and help the pump industry to sustain healthy development.
Vandjord Group LLC, the representative of Shinhoo in the Russian Federation, alongside its key distributors, recently visited Shinhoo's new smart factory. The visit sparked in-depth discussions centered on strategic alignment, technical collaboration, and future market expansion. The tour offered these prominent partners from the Russian market a comprehensive look at Shinhoo’s advanced manufacturing capabilities, innovative product technologies, and long-term corporate vision. The delegation explored Shinhoo smart production workshops, automated assembly lines, testing centers, and CNAS-accredited laboratory. This firsthand experience highlighted Shinhoo’s continuous investment in smart manufacturing, rigorous quality control, and high-efficiency pump solutions. Beyond the factory floor, both teams engaged in high-level technical workshops. Discussions focused on optimizing current cooperative projects, addressing specific market application demands, and charting future product development. Key topics included enhancing energy efficiency, product reliability, intelligent control technologies, and tailoring solutions to localized market needs—laying a robust foundation for next-generation pump industry collaborations. Complementing the business and technical sessions, Vandjord delegation experienced traditional Chinese culture and hospitality. These immersive cultural exchanges further strengthened mutual trust, fostered deeper understanding. As Shinhoo accelerates its global footprint, collaboration with international partners remains a cornerstone of its innovation and sustainable growth. Moving forward, Shinhoo is committed to working closely with Vandjord Group and its extensive partner network to deliver more efficient, reliable, and intelligent pump solutions to customers across the Russian market and beyond.