Spreading Smiles and Happiness at Shinhoo: The Inaugural Smile Culture Month
Sep 18, 2023Shinhoo, the leading company known for its commitment to social responsibility and human care, embarked on an inspiring journey to foster a harmonious and joyful work environment. The company's labor union took the lead in organizing the first-ever Smile Culture Month event, with the theme "Spreading Smiles and Happiness: Embracing a Joyful Work Experience."

Huang Yafang, the General Manager of the Pump Division, emphasized Shinhoo's dedication to creating a positive, uplifting, and harmonious workplace where every employee can feel the warmth and care of the company. She highlighted that this event is not just about entertainment; rather, it serves as a platform for shaping and preserving the company's vibrant culture. Huang Yafang expressed her hopes that through this event, everyone would actively embody the spirit of the Smile Culture, fostering respect, mutual assistance, warmth, and happiness in their work experience.

As employees actively embody the spirit of the Smile Culture during this special month, Shinhoo sets a remarkable example for other companies by valuing the well-being and happiness of its employees. Through their dedication to creating a harmonious and joyful work environment, Shinhoo continues to inspire others to embrace the power of smiles and foster a positive corporate culture.
March 24–27, 2026 | Milan, Italy – The Mostra Convegno Expocomfort (MCE), a leading global event in HVAC and refrigeration, opened at Milan Fairgrounds. Following successful appearances in ShiJiazhuang and Germany, Anhui Shinhoo brought its latest technologies and innovations to the international stage, demonstrating the strength of Chinese engineering to a global audience. New Energy-Saving Pumps Capture Attention At MCE, Shinhoo debuted the Mega S 100-12F Pro, a high-flow energy-saving magnetic drive pump, along with other models in the Mega S series. Developed through years of R&D, the series combines high flow capacity with low energy consumption, meeting Europe’s stringent efficiency and sustainability standards. Advanced hydraulic design and high-efficiency motors improve flow and reduce energy use, suitable for HVAC, water supply, and industrial circulation. 12 control modes and 15 protection features, including Modbus, 0–10V, 4–20mA, 10-speed temperature control, PWM and etc.. A3 explosion-proof rating, compatible with refrigerants such as R290. Featuring an advanced user interface with an intuitive display for easy operation, including one-click start/stop, parameter adjustment, and fault alerts. Local Support for European Customers Since 2025, Shinhoo’s European branch in Italy has strengthened its local presence, moving from remote assistance to on-site support. At MCE, the team provided: Technical guidance on-site, including system matching and product selection tailored to regional standards. Professional after-sales support, helping with installation, troubleshooting, and design consultation to ensure timely solutions for customers. Building Global Connections MCE remains a key platform for the HVAC industry to connect and collaborate. Shinhoo met with clients from across Europe, presenting its product portfolio, technical expertise, and tailored solutions. Several cooperation intentions were established, covering procurement, technical partnerships, and regional representation. From Shijiazhuang to Germany and now Milan, Shinhoo continues to focus on innovation and market needs, bringing energy-efficient, intelligent, and high-performance pump solutions to the world. The company will keep optimizing its international service system to support a greener, smarter, and more efficient future in HVAC systems.